Go Global Exporting Series: Identifying Export Market Opportunities

Go Global Exporting Series: Identifying Export Market Opportunities

0 comment 112 views

An event hosted by The Institute for Entrepreneurial Excellence and the Small Business Development Center at the University of Pittsburgh

Identifying Export Market Opportunities – Market research, qualifying export markets, and Market Diversification Tool

To succeed in exporting, you must first identify the most profitable international markets for your products or services. Do not choose too many markets. For most small businesses, three foreign markets will be more than enough, initially. It is important to understand what drives demand for your product and what enabling factors you need to make your business model work in a given export destination. Learn how to qualify markets, the market research and tools available to you to help you make data-driven decisions to select the best target market prospects.


  • Export Market Opportunities, Qualifying Export Markets, Market Diversification Tool (LeeAnne Haworth, U.S. Commercial Service)
  • Export Market Research (Jackie Pacheco, Southwestern PA Commission)

After webinar, Exporting Q&A/Lunch & Learn


Please contact Brent Rondon, Sr. International Trade Consultant, at brondon@innovation.pitt.edu.

Keep up with all our posts!
Advertise with PresentePGH

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Pittsburgh’s Hispanic community is the population segment experiencing the largest growth in the region. Our online magazine was created to connect, celebrate, and empower Pittsburgh Latinos. Our bilingual format is inclusive of 2nd to 4th generation Hispanics looking to connect with their roots and contribute to our growing community. Pittsburgh Latino Magazine is published by Presente Pittsburgh Media.

About Us  |  Contribute